What is the best CRM for a pest control company?

The best pest control CRM is the one that understands recurring plans, license class routing, dispatch, compliance logging, and referrals without needing five bolt-on tools. Love is being built specifically for pest control operators who want one system doing the work instead of a stack of tools recording it.

What does a pest control CRM do?

A pest control CRM manages leads, customers, agreements, service history, scheduling, dispatch, invoicing, payments, renewals, referrals, and communication. Love adds AI agents that take action across all of those — from qualifying inbound leads to rebalancing routes to running renewal cycles.

Does a pest control business need both a CRM and scheduling software?

Not with Love. Historically operators bought a CRM for sales and a field service tool for scheduling because no single system did both well. Love is being built to run sales, scheduling, dispatch, and service on one connected record so information does not need to sync across two products.

Can Love manage recurring pest control services?

Yes. Recurring plans — quarterly general pest, monthly mosquito, annual termite, specialty programs — are modeled as first-class objects in Love, with renewal cycles the AI understands and acts on.

Can AI schedule and dispatch pest control technicians?

Love is being built so a dispatch agent can rebalance routes when a cancel, add, or weather delay hits, respecting license class, skill, equipment, and customer windows. Human dispatchers stay in the loop, but they stop being the bottleneck.

How can a pest control company improve route density?

Route density improves when scheduling considers geography, technician skill, service duration, and customer preferences at the same time — not one at a time. Love is designed to consider the whole board, not just today's stops, so density improves as the book grows.

Can Love manage referrals and customer rewards for a pest control business?

Yes. Love is being built with native referral and rewards workflows, including Apple and Google Wallet referral passes. Post-service triggers can issue passes and track redemptions against the customer record.

Does Love replace PestPac, FieldRoutes, GorillaDesk, Briostack, or Pocomos?

Yes. Love is designed as a one-to-one replacement. A swarm of AI agents migrates customers, service history, agreements, balances, and chemical logs from those platforms with parity in under 24 hours.

Can Love connect to the tools I already use?

Love is being built to connect to the tools home service operators already rely on — Gmail, phone systems, QuickBooks, Google Calendar, and more. Additional integrations are added as customers request them.

Who owns the customer data inside Love?

You do. Your customer, service, financial, and compliance data belongs to your business and is exportable. Love is intentionally not being built as another closed platform that traps its customers' data.

How much does pest control CRM software cost?

Love is in early access and pricing is being finalized with the operators joining now. Any specific pricing quoted elsewhere has not come from us. Contact us through early access for current terms.

Pest control CRM

The agentic CRM built for pest control companies.

Recurring plans, dense routes, licensed technicians, seasonal spikes, chemical logs, renewals, and referrals — running in one system that understands how a pest control operation actually works.

Get early access Read the founder letter

What is Love for pest control?

A direct answer.

Love is an agentic CRM and field service platform built specifically for pest control companies. It manages residential and commercial accounts, recurring service plans, licensed technicians, dense routes, inspection notes, chemical usage, renewals, and referrals in one connected system. Instead of an office team pushing information between a CRM, a routing tool, a texting app, and a payment processor, AI agents read the account, decide what to do, and take action across the operation.

The problem

Why generic CRMs fail pest control operators.

Recurring plans get treated like one-off jobs

General-purpose CRMs don't understand quarterly general pest, monthly mosquito, annual termite renewals, or specialty programs. Renewals slip, upsells get missed, and the office has to hand-manage cycles the software should already know.

Routes were built for a person with a whiteboard

Legacy dispatchers optimize a single day at a time. They can't see the whole route board, the technician's license class, drive time, service duration, customer preference windows, and next-week density in one pass.

Technicians generate revenue that never gets captured

A tech flags rodent activity, a termite condition, or a mosquito upsell in a note that nobody follows up on. The lead dies inside the CRM because there is no agent watching for it.

The office team is glued to a stack of six tools

One system for scheduling, another for texting, another for payments, another for reviews, another for referrals, another for reporting. Every customer conversation is stitched together by hand.

End-to-end workflow

From lead to renewal, one system.

01
Lead comes in
Web form, call, referral pass, or Google — captured in Love with source, service interest, and property context.
02
Qualified & estimated
AI agent scores the lead, pulls property data where available, and drafts a plan and price for review.
03
Scheduled
Booked into the right route based on license class, service type, and customer preferences — not the first open slot.
04
Routed
Route density, drive time, and skill match considered every time the board changes.
05
Serviced
Technician sees property history, pest pressure, prior notes, and target areas on arrival.
06
Documented
Materials, EPA numbers, application rates, and condition photos captured for the account and the log.
07
Invoiced & paid
Recurring billing, card-on-file, and payment reminders handled without office chasing.
08
Reviewed & referred
Post-service review request and a referral pass to the customer's Apple or Google Wallet.
09
Retained
Renewals, at-risk detection, and win-back sequences run in the background.

Agentic operations

Software that records work vs. software that does the work.

A traditional CRM stores information and waits for a person to click. Love is being built so AI agents read the same data, decide what should happen next, and take action across the business. Below is what is actually shipping today, and what Love is being built to do next.

Available today

Shipping in early access

24-hour AI migration from PestPac, FieldRoutes, GorillaDesk, Briostack, Pocomos, and other pest platforms with one-to-one data parity.
Waitlist and early-access onboarding for pest control operators.
Unified customer, service history, agreement, and balance records ready to run tomorrow's routes.

On the roadmap

What Love is being built to do

Agent that answers inbound calls and web inquiries, qualifies pest type, and books the appointment.
Dispatch agent that rebalances routes when a cancel, add, or weather delay lands.
Renewal agent that watches annual termite, quarterly general pest, and seasonal mosquito cycles.
Technician upsell agent that turns "saw rodent activity" into a scheduled inspection.
Collections agent that recovers unpaid invoices without the office chasing them.
Review and referral agent that runs post-service campaigns automatically.

Roadmap items are directional. Early-access customers help shape the sequence.

What it does

Capabilities for pest control businesses.

Recurring service plans built in, not bolted on

Problem: Renewals, plan tiers, and specialty programs live in separate spreadsheets or a rigid plan table.
How it works: Love models general pest, mosquito, termite, wildlife, and specialty programs as first-class recurring plans with renewal cycles the AI understands.
Outcome: Renewals stop slipping. Upsells are surfaced before they expire. The office runs a much larger book with the same team.

Dispatch and routing that understands license class

Problem: You can't send an unlicensed applicator to a termite inspection or a mosquito-only tech to a wildlife call.
How it works: Every job carries the license, skill, and equipment it requires. The router only offers legal, appropriate slots.
Outcome: Fewer misroutes, safer service, and denser routes without a dispatcher babysitting the board.

One customer record, every channel

Problem: The account lives across a CRM, a texting app, a phone system, a payment tool, and email.
How it works: Calls, texts, emails, payments, service history, and notes all sit on the same customer record.
Outcome: Any CSR or technician can pick up a customer mid-conversation. Nothing is buried in a personal inbox.

Technician-generated leads that don't die

Problem: Techs flag conditions in notes that never make it to a follow-up.
How it works: Notes and photos are structured into leads and routed to the right person or agent for follow-up.
Outcome: Every rodent, termite, or mosquito flag turns into an actual conversation, not a forgotten line item.

Referrals and reviews as native workflows

Problem: Referral programs and review requests live in separate tools that don't know the service just happened.
How it works: Post-service triggers issue review requests and Apple/Google Wallet referral passes, and track redemptions on the customer's record.
Outcome: Higher review volume, more referrals, and a growth engine tied directly to service — not to a marketing tool.

Chemical logs and compliance without the paperwork

Problem: Materials, EPA numbers, targets, and application rates get logged twice — once for the customer, once for the state.
How it works: Applications are captured on the service record and mirrored to compliance-ready logs.
Outcome: Audits are painless. Techs finish their day faster. Office time on compliance drops sharply.

How Love compares

One connected system vs. the patchwork.

Capability	Love	Generic CRM	Legacy field service	Multiple point tools
Understands pest control workflows	Purpose-built for pest control	No — generic contact and pipeline model	Partial — rigid tables, dated UI	No — spread across 6+ tools
AI agents that take action	Native across the platform	Chatbot add-ons at best	Automations, not agents	Per-tool automations that don't talk
Dispatch, routing & license class	Included and route-aware	Not supported	Included but manual-heavy	Separate routing tool
Recurring plans & renewals	First-class	Manual pipelines	Supported, brittle to change	Spreadsheet-managed
Referrals & Wallet passes	Built in	Not supported	Not supported	Separate referral tool
Reviews & reputation	Built in	Not supported	Not supported	Separate reputation tool
Employee incentives & tips	Built in	Not supported	Not supported	Separate incentive tool
Data ownership & export	You own the data, exportable	You own it, but siloed	Often gated by tenure or fees	Fragmented across vendors
Systems you have to run	One	Still need 5–6 others	Still need 3–4 others	6–10

Who Love is for

Built for pest control operators.

Owner-led pest control shops replacing a spreadsheet or a shrinking legacy platform.
Growing multi-tech operators pushing 500–5,000 accounts through recurring plans.
Multi-location pest control companies unifying data across branches.
Franchise systems that need consistency without locking every location into a rigid tool.
Private-equity-backed home service platforms consolidating a portfolio onto one operating system.

Not a great fit yet: single-tech operators who don't run recurring plans, or teams that need a fully mature, decade-old platform with every legacy report built. Love is in early access and evolving quickly with the operators who join now.

Your data, your business

Owned by you, connected to what you already use.

You own your customer, service, and financial data inside Love. It is exportable, portable, and never held hostage. Love is being built to connect to the tools you already rely on — Gmail, phone, QuickBooks, Google Calendar, and more — so the operating system for your pest control business doesn't turn into another closed silo.

Built by operators

Why we're building Love.

Love is being built by home service operators. Kendall Hines ran his own lawn care company to around 2,000 customers before building LawnBot and selling it to WorkWave. He then co-founded Clicki, whose software has been used by more than 500 home service brands. Every recurring-plan gap, dispatch pain, and "why does this take six tools" moment in pest control has been felt on the ground first.

Read the full founder letter.

Buying guide

How to choose pest control CRM software.

What should a pest control company look for in CRM software?

Look for a system that understands recurring plans, license class routing, chemical logs, and technician-generated leads out of the box. If the CRM treats every service like a one-off job, or you have to bolt on a separate scheduling, texting, payments, and referrals tool, you're back to the patchwork stack that pest control companies already struggle with.

What's the difference between a pest control CRM and pest control field service software?

A CRM traditionally tracks contacts, deals, and communication. Field service software tracks jobs, technicians, and schedules. Pest control needs both in one place, plus recurring plans, compliance logging, and marketing. Love is designed to collapse those categories into a single agentic system.

Can one system manage both sales and operations for a pest control business?

Yes — and it should. Splitting sales in a CRM from operations in a legacy field service tool is what causes leads, upsells, and renewals to slip. Love is being built as a single platform where sales pipelines, scheduling, dispatch, service, and billing all share the same customer record.

When should a pest control company replace its current software?

When your team spends more time moving data between systems than serving customers. When routes are optimized by hand. When renewals or technician-generated leads are slipping. When your reporting requires exporting to a spreadsheet. Those are the signals that the software is now working against you.

How should an operator evaluate AI claims from pest control software vendors?

Ask what the AI actually does. Is it a chatbot that summarizes a note, or is it an agent that reads the account, decides an action, and executes it? Ask which decisions the AI is trusted to make today and which are on a roadmap. Anything vaguer than that is marketing.

Frequently asked

Questions, answered.

What is the best CRM for a pest control company?: The best pest control CRM is the one that understands recurring plans, license class routing, dispatch, compliance logging, and referrals without needing five bolt-on tools. Love is being built specifically for pest control operators who want one system doing the work instead of a stack of tools recording it.
What does a pest control CRM do?: A pest control CRM manages leads, customers, agreements, service history, scheduling, dispatch, invoicing, payments, renewals, referrals, and communication. Love adds AI agents that take action across all of those — from qualifying inbound leads to rebalancing routes to running renewal cycles.
Does a pest control business need both a CRM and scheduling software?: Not with Love. Historically operators bought a CRM for sales and a field service tool for scheduling because no single system did both well. Love is being built to run sales, scheduling, dispatch, and service on one connected record so information does not need to sync across two products.
Can Love manage recurring pest control services?: Yes. Recurring plans — quarterly general pest, monthly mosquito, annual termite, specialty programs — are modeled as first-class objects in Love, with renewal cycles the AI understands and acts on.
Can AI schedule and dispatch pest control technicians?: Love is being built so a dispatch agent can rebalance routes when a cancel, add, or weather delay hits, respecting license class, skill, equipment, and customer windows. Human dispatchers stay in the loop, but they stop being the bottleneck.
How can a pest control company improve route density?: Route density improves when scheduling considers geography, technician skill, service duration, and customer preferences at the same time — not one at a time. Love is designed to consider the whole board, not just today's stops, so density improves as the book grows.
Can Love manage referrals and customer rewards for a pest control business?: Yes. Love is being built with native referral and rewards workflows, including Apple and Google Wallet referral passes. Post-service triggers can issue passes and track redemptions against the customer record.
Does Love replace PestPac, FieldRoutes, GorillaDesk, Briostack, or Pocomos?: Yes. Love is designed as a one-to-one replacement. A swarm of AI agents migrates customers, service history, agreements, balances, and chemical logs from those platforms with parity in under 24 hours.
Can Love connect to the tools I already use?: Love is being built to connect to the tools home service operators already rely on — Gmail, phone systems, QuickBooks, Google Calendar, and more. Additional integrations are added as customers request them.
Who owns the customer data inside Love?: You do. Your customer, service, financial, and compliance data belongs to your business and is exportable. Love is intentionally not being built as another closed platform that traps its customers' data.
How much does pest control CRM software cost?: Love is in early access and pricing is being finalized with the operators joining now. Any specific pricing quoted elsewhere has not come from us. Contact us through early access for current terms.

Related resources

Run pest control on one system.

Get early access to Love and help shape the agentic CRM built for pest control operators. Migration from your current platform is on us.